Since I’m in ISV and Developer Relations, I attended the Ecosystem Breakout hosted by Buell Duncan and Kristof Kloeckner. When I think back on all the execs I’ve supported, Buell has to be one of the best. He understands the value of analysts, how to speak with them and not at them and he knows his area WELL.
Having the Head of Strategy supporting the story by explaining how and why the ecosystem is important to IBM is just frosting on the cake.
Needless to say, it went well and the partner message that we work with them instead of competing with them continues to resonate.