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IBM and Social Networking (IWB and blogging event)

November 8, 2005

This week, IBM held a Social Networking event hosted by Irving Wladawsky-Berger for the press. Some local analyst’s attended.

On the panel was:

Irving Wladawsky-Berger
IBM VP of IBM Technical Strategy and Innovation

Irene Greif
IBM Fellow and head of the Collaborative User Experience Research Lab

Mike Rhodin
IBM Software Group, Lotus
General Manager of Workplace, Portal and Collaboration Software

Bill Ives
Author, Business Blogs: A Practical Guide

Stephen Sparkes
Managing Director, Investment Banking Division, Morgan Stanley

David Weinberger
Author, The Clue Train Manifesto: The End of Business as Usual

Here is the advertisement before the event:
According to Wikipedia, social networks play a “critical role in determining the way problems are solved, organizations are run, and the degree to which individuals succeed in achieving their goals.” IBM believes that this model, which has been so successful in the consumer and open source communities with things like Friendster, MySpace, Craigslist, blogs, wikis and other social networking tools and phenomena, can be tapped to drive productivity, collaboration and business insight for the corporate world.

We won’t focus on whether or not CEOs should blog or what is the right and wrong way for business people to engage with bloggers — instead we invite you to hear and discuss the business opportunities we see for our clients.

We will provide a peek at technologies from inside IBM’s Research labs that demonstrate how these social networks can transform how companies work, and perhaps more importantly how they can drive new kinds of collaborative innovation in business. And we’ll explain how IBM plans to help companies deal with these phenomena: from analytics for searching and mining blogs and what to do with that information to make business decisions, to how these social networks can help transform cultures and change the way we work and collaborate.

Here are some blog comments with the analyst questions with the panel’s answers.

Mike Gotta

David Weinberger

Press coverage:
NEWS STORIES

IBM Says That Companies Need to Mine Blogs, Wikis for Vital Business Data
SearchDomino.com

IBM Software Tracks Blogs, Web Content
E-Content Magazine

IBM launches blog content monitoring software
Newswatch, India

IBM Software Tracks Blogs, Web Content to Capture Buzz, Spot Trends Around
Linux Electrons

Blog-Spotting With IBM
InternetNews.com

IBM Discovers What Willis Is Talking About
WebProNews

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From → Analyst, blogging, ibm

2 Comments
  1. amy and judith huh.

    as you know we’re very hot on this space. can you please see if you can work with irving’s team to get some demos?

    especially given our use of delicious and so on – we’d be keen to be in the loop. it would certainly help us with interactions with other IBM groups to know what is happening in emerging tech

  2. can do.

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