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#ARchat, A New Paradigm for Analysts and Analyst Relations Professionals

June 28, 2010

There has been a new collaboration between both Analysts and Analyst Relations Professionals emerging on Twitter called #ARchat.  For the record, it occurs every Monday from1-2 ET. Here is a description for A/R professionals.

DESCRIPTION

ARchat is a weekly themed conversation on Twitter for business professionals that deal with Industry Analysts and Influencers. This includes Analyst Relations (AR), Public Relations (PR), Investor Relations (IR) and Marketing professionals (especially since many in small firms function as all of the above), not to mention Industry Analysts (IA) themselves. Our focus involves both best practices and pressing issues or trends. All tweets are tagged with #archat which makes following the discussion very easy with applications like TweetDeck, TweetChat, TweetGrid or Twitter Search.

I recall the days when even speaking with a person from a competitor would be grounds for dismissal (OK, I did start working when we were still building fires in caves) and now we are collaborating on best practices.  This doesn’t take the place of services like SageCircle (although they participate), rather it is the natural progression of social media in the Analyst Relations practice.  I give kudos to Fred McClimans (Twitter handle @fredmcclimans) and Stephen Loudermilk (Twitter handle @loudyoutloud).

We’ve discussed issues such as the proper social media tools and other best practices.

What is interesting to me is the back channel conversations I have with the other participants during the conversation about what is going on.  It makes the whole experience much richer.  While there is serious discussion of what is best for our practice, there is jocularity about certain analyst’s proclivities (tweotches) or habits like Ray Wang (@rwang0) staying up all day and night.

I invite all the analysts and A/R professionals to participate, learn and contribute to this discussion.

See you there, Aloha.

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3 Comments
  1. Could you do it earlier for European based AR professionals?

    • Nancy – Thanks for commenting on John’s post. I’ve received a number of requests similar to yours, and have considered moving to Tuesday at noon ET. This would keep our west coast people online and possibly make it easier for our European cohorts. Ping me on LI and http://www.Twitter.com/fredmcclimans -I’ll also be polling the crowd shortly. We’d love to get more collaboration from Europe.

      b/r

      Fred

  2. John Simonds permalink

    Nancy, I’ll leave a tweet on #ARchat to see, but it is a group effort, not mine. I suggest that you do the same with the hashtag #ARchat and they’ll all get that others want in on it also.

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