PartnerWorld – Day 2

We’re in the routine of Keynote, press conference, breakouts and 1:1’s. You’ll read about the news in CRN, VarBusiness, eWeek and the likes. I’d have never made it as a reporter.

Since we are a small staff, I get to cover other groups and their executives. I spent the day with Sandy Carter for SOA. Let me start out by saying that she’s a serious trooper. She broke her ankle in 5 places, 4 screws and a sprained knee ligament in her other leg, and didn’t miss a beat. She couldn’t even get up without help but never complained. I introduced myself to the analysts as Glenn Hintze (A/R manager for AIM). Sandy commented that somehow Glenn (me) had gotten much more handsome. Eat your heart out Glenn.

I thought that I was in a partner briefing as the SOA conversation was all about enabling partners, PWIN, and Sales Connections, all stuff we’d say in ISV/Developer Relations. It was clear that the partner story is permeating across the company. The most interesting question I got asked the whole day is what is Buell working on. Answer? Selling the partner programs inside of IBM and getting to the regional level by country around the world, and he’s getting it done.

PartnerWorld has changed alot for me since the old days. It used to be only strategic alliances, but now it’s partners all across spectrum around the globe. May not sound like much to you, but that is a mutli-billion dollar statement and the difference between 100 partners and 6000.

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