I grew up in Orlando, before Disney and while they built it. My friends in high school all worked there. It used to be for the family and wholesome fun. It’s now for woke, racists, feminists, trannies, homosexuals, pagans….so pretty much everything except straight white people.

Putting ideology ahead of entertainment has decimated an American institution. Walt Disney has been spinning in his grave ever since Bob Iger first became CEO back in 2005 during his first term. It continued during the short reign of Bob Chapek from 2020 to 2021, then accelerated at warp speed after Iger returned to the CEO role in 2022, post-COVID. The Walt Disney Company is broken, and until it gets new leadership at the top and refocuses on its core mission, to entertain, it is headed in only one direction: down. And that’s a shame for baby boomers like me who grew up with Walt Disney when our parents could trust the company to deliver wholesome entertainment not tainted by an agenda or ideology.

There is something of a subculture on YouTube of armchair analysts and commentators, WDW Pro, Valliant Renegade, and ClownfishTV, to name just three (beyond traditional financial websites like CNBC and Seeking Alpha), who track every cultural, corporate, programming, and financial move of The Walt Disney Company, previously one of America’s most iconic and trusted companies. Note: I used the past tense in describing The Walt Disney Company. It is no longer one of America’s most trusted brands, and it’s about to lose its iconic status.

How did this happen?

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