I usually love MLB’s special edition merch, but this ain’t it.
Last year when I was on vacation, I was scrolling through my phone one day and saw that Major League Baseball had released special edition hats in collaboration with rapper Drake’s October’s Very Own (OVO) brand. Being an Atlanta fan, I bought a Braves hat with the most crisp navy blue and red owl on the side.
Fast forward a year later, and now MLB is dishing out mistakes after their glorious Drake collab. This one has to do with the Texas Rangers, specifically in regards to one hell of a hat design.
A new cap was unveiled by MLB’s Texas Rangers that puts the team’s “T” logo smack dab in the middle of “Texas.” But there were two problems: 1. It’s ugly as hell, and 2. … and this is what’s going viral … the word “Texas” with the “T” in the middle of it spells “Tetas.”
As soon as I saw the Bud Light campaign with the tranny Dylan fake-a-girl as spokesperson, I had to ask who could be that out of touch with a customer base.
I was almost positive that it was from the Ivy League and most likely Harvard. I also figured it had to be a girl. No straight Bud Light drinking man would think a tranny would be a good idea. The final guess was it was a someone who was woke.
What gets me is what executive at Budwiser gave this the green light when it got to his/her desk? This had loser written all over it that any redneck in mid-America would instinctively know.
Here you go. Every guess I made was right, not that it was hard given what a FUBAR decision this was.
And there it is
Bud Light went woke & recently hired Alissa Heinerscheid, a Woke Ivy League grad, as the first woman to lead marketing for a major beer brand
She’s also now the 1st woman to destroy the largest beer brand in the industry
My already rock bottom opinion of Harvard was able to go lower.
I now await the case study or new textbook of colossal marketing mistakes along with Gillette trashing it’s male base and losing $8 Billion. I wonder which one will lose the most money and customers (and loyalty).
I give it a short bus as it is that bad of a mistake. It just confirms what I learned in the working world, that an Ivy League degree and especially Harvard are among the most overrated and overpriced mistakes parents make.
How tough can it be to sell beer, especially Bud? Get some guys, some trucks, animals (likely dogs) and good looking actual girls. Then film at the beach, a sporting event or concert. If you don’t want to spend the money on loser executives and advertising campaigns, cut the price a bit and you just got a bigger college customer base.
Go woke and go broke, every damn time.
Just to rub some salt into woke, the exec behind the Gillette ad was also a woke girl.
Carolyn Tastad, group president of P&G North America
And in her own words, how and why she killed the brand to be inclusive to a new generation. Like I said, she could have just given them a price break without chasing off the other 98% of her existing customers. You have to try really hard to be this bad. I wonder how proud Harvard is for teaching how to fail.
Whoever hired her made a bad decision.
Meet Alissa Heinerscheid, Bud Light’s VP of Marketing. She explains her strategy of using “inclusive” marketing to promote the brand to young people.
Spell check catches a lot of my mistakes. I’ve noticed a trend recently when I write a word that I can’t find anywhere, so I started keeping a list. I’m sure that some of these should be words and I’ve used them in posts already.
Some may actually be words and I’m wrong about it, but I didn’t win the National Spelling Bee or grammar contest either.
Here’s my list so far. I’ll add to it as I make stuff up. I’ll take contributions if you have one and give you credit on the blog.
Christmasness – too much Christmas
Commerciality
Dickness – acting like a dick
Assholiness – speaks for itself
Incorrecter – more incorrect
Silenting – silencing someone
Frothily – frothy
Ender – the event that signals the end of something. That goal was the ender of the game.
Holify – translation of sanctify from the Greek, but we don’t have that word in english.
Sandwichable – things you can put in a sandwich, or a nice girl in a tight place
Introverting – avoiding people
Libtardedness
Conservatardedness
Ineptocracy – Biden administration
Fuckedupness
Propagandish – sort of propaganda
Pussify – make less manly or more cowardly
Impartation – to take part of
Hero’d – being a hero at something, I’m super hero’d out I’ve seen it so many times
“Nothing can be so amusingly arrogant as a young person who has just discovered an old idea and thinks it is their own.” – Sidney J. Harris
I don’t mind them going through this as a right of passage because I know I knew everything at one point. The only thing that is tough to take is someone who can look something up on a phone and thinks they know everything. That is not learning.
Learning involves a lot of failing and mistakes to hone a craft. We all learn best by learning what not to do before mastering any skill.
I make them put their phones away to prove their point and it takes all the bullets out of their guns.
Behind every success or overnight sensation is usually a long list of mistakes and failures, don’t give up.
I don’t know about you, but I’ve learned far more from my mistakes than successes. When I succeed, I usually expected to, whether or not I knew if I had a chance. It usually is a result of optimism and confidence, but we all have that if we want it.
The corollary to this is whether you learn from your mistakes. If we’re alive, we’re going to make a mistake sooner or later. Not doing it twice, especially on the important stuff is the key. Learn from it, but don’t dwell on failing. Dwell on succeeding by not repeating the past.
Knowing what is important is the next key. Start with people. If you’ve made a mistake, admit it and try not to let it be a hurdle for you. If they’ve made a mistake (and harmed you in some way) learn to forgive. Also, learn to move on. The faster you can do this, the less you will be bothered by whatever it was. Don’t let anyone live rent free in your head
“Learning to endure times of disappointment, suffering, and sorrow is part of our on-the-job training. These experiences, while often difficult to bear at the time, are precisely the kinds of experiences that stretch our understanding, build our character, and increase our compassion for others.” — Joseph B. Wirthlin
I know that I learn more from mistakes than from success. It hurts more and I never want to repeat it. While we as humans are doomed to go through it, we learn from the suffering, just some more than others.