Bud Light came under a massive, unexpected boycott after they used a man, Dylan Mulvaney, posing as a woman to sell beer. When they suffered furious backlash, they doubled down and followed that up by tripling down. They also tried to lie about their relationship with Mr. Mulvaney. Their Vice President came out and insulted people who buy their beer.
Anheuser-Busch paid a high price.
At the same time, the LGBT community saw their response as too tepid, and they became angry also.
According to a CNN report, Anheuser-Busch InBev lost as much as $1.4 billion in sales. Beer makes up the bulk of InBev’s revenue.
The ultimate get woke, go broke, although Disney is trying hard. Was pushing a tranny that important? Was trashing frat boy blue collar sales that important to woke girls? Looks that way
Delusions of Adequacy 