As anyone even halfway aware of Bud Light’s financial woes since putting Dylan Mulvaney on one their cans predicted, their attempt to reclaim their domination of the beer market via funny Super Bowl ads did not have the intended result.
If anything, it was a waste of a $7 million plus brand rehabilitation effort.
The Wall Street Journal reported Wednesday that, despite the astronomical amounts of money Anheuser-Busch expended on the prime ad space of the Super Bowl, the company’s attempt to boost their flagging sales “barely moved the needle.”
While the Super Bowl helped raise sales ever so slightly, it was still left in the dust by Modelo Especial, who first dethroned the brand in May 2023 in the wake of the Dylan Mulvaney boycott.
The day of the Super Bowl, Bud Light accounted for 7.3 percent of all beer sold, while Modelo accounted for 8.7 percent.
I could fix their problem, but they are too woke. Apologize for celebrating a tranny and having a woke girl ruining their marketing by going against everything Bud stands for.
If Trump can’t save them from failing, they are going to have to come to the truth. Admit your mistake and commit to not doing it again. Appeal to men the way they are instead of what the Karen’s of social media tell us we should act like.
As with everything it touches, Woke ruins everything. Get woke go broke.
Delusions of Adequacy 