Will the New Facebook Take Over Linkedin?

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Not for me. There is already too much information available out there and Facebook just increased it. Regardless of the predictions, I don’t see it happening completely.  Some will like millennials, but boomers are much more conservative.  Also, a lot of youngsters don’t go to Facebook as their parents are on, enough reason to not put your life there.

I keep my professional life on Linkedin and my personal life on Facebook, family and real friends only. I like I assume others will keep it that way based on conversations I’ve had. I don’t want to have pictures of co-workers in compromising situations (guaranteed to happen) on my professional profile.

I can screw around a bit on Facebook, but even then I keep it tame as the world doesn’t need to know that much about me.

The Social Network, A Movie Review with Comparisons to Corporate Life

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I’m rarely first in line to many movies and the Social Network is the same, I just saw it last Saturday night.  I realize that the movie didn’t tell the exact story, but I’m sure there were enough similarities to be close.

CAPITALISM, WHY OUR COUNTRY IS GREAT AND THE BEST ECONOMIC SYSTEM IN HISTORY

My first impressionism was thank the good Lord for Capitalism.  There may have been some rough issues with the ongoings of the start up, but that we can live in a country where entrepreneurship and the ability to start a company, create jobs  and have a shot at success should be celebrated.  I want an environment where you can make it, or make it big, which is what is great about this country….The American Dream.  The idea that we should re-distribute wealth because some do better than others is nonsense. One of the best lines in the movie came at the deposition when Zuckerberg answered if he stole Facebook from the Winklescarfs, “if you guys were the inventors of the Facebook, then you would have invented the Facebook”…ouch.  It took hard work, vision and of course a couple of lucky breaks, but would this come out of the current environments in Venezuela, Iran, North Korea….I’m open to any examples?.   That Zuckerberg had an idea and was able to become a billionaire gives real hope to everyone.  Build a better Mousetrap and the world will beat a path to your door………………………….but only in the free world.

WHY I’M GLAD IT TOOK PLACE IN hARVARD


That (at least) the 2nd dropout from harvard (lowercase emphasis mine) became a billionaire shows that an Ivy League credential is not what it used to be, nor is it necessary or as prestigious as it once was (unless you are a dropout billionaire) .  Another great line in the movie that the Winkledoofuss’s were mad because they didn’t get their way such as they had all their pampered life was epic.  We don’t live in the entitlement world (or shouldn’t). I’ve worked with Finklehorsespatoots from all of the Ivy league skools (sp on purpose) as well as those like Duke, USC, UNC-CH, Notre Dame who take college snobbery to the wrong level.  Proud of your school is one thing, snobbery is another….guess which one is appreciated or listened to? These instatutions are reducing themselves to credentialed, not necessarily educated.  Guess which ones are laughed at and not considered worth the money they charge? For the most part, the extra money they paid for their education was a waste that could have been invested and would be worth more.  The reality is most are doing the same job for the same money.

It takes a dream and passion to see it to fruition, otherwise you are a lemming in the working world.  No degree earns you the right to do anything but try.  I also subscribe that things are not equal, nor should they be.   Some get more than others, be it because they are smarter, work harder or some combination of both.  If you get a lucky break, consider it a bone, but it’s not an entitlement.

The plaintiffs didn’t have the ability to pull off what Zuckerberg did and they wound up sucking on the hind teat of his success.  You could tell that the lawyers got as much as the clients he settles with through billing and retainers on that settlement.  Might as well include lawyers in the offended since it looks like I’m growing that list in this blog.  This brings me to another of my favorite scene’s, the best answer I’ve ever heard at a deposition.  I wish I’d said it although I’ve said something close I’ll admit.

HARD WORK

Facebook didn’t just succeed because of luck (maybe luck in the timing) and some who didn’t see it’s potential got left behind, but the key to it’s success like most things is ability and hard work.  Although I work for a big company now, I cut my teeth with entrepreneurs who gave every drop of blood, sweat and many times their personal life to make something they believed in a success.  Most are at least Millionaires now and I don’t begrudge a one of them.  They took the risk and deserve the reward.  I only wish more would make it so they could hire more people and reduce unemployment,  restart and grow the economy  This will be the turn around our current economic situation needs, and much faster than our present Keynesian politicians.

REALISM OF THE FILM

I thought they captured the timing and semantics of the period correctly  I was noticing the coding on screen, the Apache servers and that Zuckerberg edited his blog in HTML.  I even noticed that the cell phones were time period appropriate.  What hasn’t changed is College partiers.   Not that I know that much about college partying, but I’m sure some of that really happens.

Real Life

It turns out that Zuckerberg is a suck up to the President to promote Facebook.  Why someone so smart would let himself be manipulated is beyond me.  He didn’t realize that he let a campaign go on for the youth vote who are so easily manipulated by MTV, The Comedy Channel and such outlets.   Older, wiser and those hurt more by the economy know better than to support this or be buffaloed by this sort of trick.

Epilogue

This was a good movie that shows you can still make it in the business world.  Bill Gates, Michael Dell, Steve Jobs and many others are all good examples of the American dream that Zuckerberg lives.  By now it is out on DVD, I even TiVo’d it the other day an watched it again just to see success.  I am glad we live in the part of the world where you have the chance to succeed or fail.  But if you succeed, you usually take others with you.  A rising tide floats all boats.

Will Google Buzz be the Next Twitter?

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I doubt it.

Update: Nope, It looks like a loser, there isn’t any buzz

In the caveman days by technology standards, something would be the buzz and a behemoth like Microsoft would swoop in with a copy and take over the market.  Word/Wordperfect and Netscape/IE come to mind.

Anymore, the next buzz could only last months before the next buzz comes around.

Twitter is too established.  So much so that the next big thing is likely to overtake it, not a me too of the same thing.  If Buzz is as successful as Google Wave, it’s already DOA.

Google’s problem is that it has a limited audience, Gmail users.  It’s big, but not big in comparison to the the marketplace worldwide.

The only possibility is perhaps the advertising model, but if you are like me, I hate watching an ad when I’m trying get to a video.  That’s as annoying as popup’s and spam.

Twitter may have already have an advertising model.

As for me, I’m already looking for the next new grass roots product that isn’t overtaken by the masses.  That way the message gets through easier without the clutter and noise.  And there are a lot of annoying people on Twitter.

My favorite part of twitter is the back channel for reaching people who have email immunity.  A model like that is what equals productivity for me.

More on Blogger Relations

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This seems to be a topic that has legs, as they say. I first noticed this on James Governer’s blog, then on Net-Savvy both in the context of Blogger Relations and Defining Social Media Relations.

This will involve a different way of thinking, mostly because blogging to be effective gives up control, which causes fear and uncertainty in the realm of traditional communications. It’s going to be about managing the process of the message coming to and from communities rather than the corporate marketing machine. It’s also going to be about how to communicate and integrate with the various blogging communities.

These communities (ok for IBM in this case) include the technically inclined group such as IT analysts, the Investor and Investor Relations crowd, IBM watchers from the outside, and making sure that it doesn’t become a part of the spin machine from the inside. Yes, PR has a place in the blogosphere, but one must be careful not to use it as a place to post a press release. So the ability to work with the communities on behalf of the company while respecting the social rules is imperative to this cause.

We have some very technically capable bloggers, some that are more brand specific, and well respected company leaders, so there is no shortage of IBM bloggers, but other than developerWorks, we haven’t coordinated as much as evolved. We’re blogging, podcasting, delivering web 2.0 tools, but I sense there is more work to do.
So the deal will be how to speak to bloggers as bloggers, and deal with them on this basis, even if they have a job title of analyst or something else. I also sense that it is going to morph from just blogger relations to social relations and deal with social computing, web 2.0 at the tools, technology and social levels, and much more.

It will be interesting to watch the evolution. Stay tuned.

More Social Computing Education and Analyst Relations

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In an effort to keep our A/R team in Software Group as up to date as possible, we did another education call, this time on podcasting. We were joined by Steve O’Grady and Cote of Redmonk who presented on the subject, and members of our own communications team who do some excellent podcasts.
Besides having the education, we’re moving on to how we can use this in the A/R discipline. Among the usages are announcements, standards discussions and other related events where it can be either educational or directional. It becomes a piece of the informational package around a technology, standards or announcement info that can be downloaded.

We currently have a series that covers some analysts that we’ve done podcasts with on our Analyst Inputs and Outtakes, and hopefully, the creative minds in our a/r group will come up with more creative ways to use this and the other components of Social Computing. So far we’re blogging, podcasting, have a wiki and are part of the greater IBM social networking programs.

Caught in a Time Tunnel

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I haven’t blogged much this week as a very interesting experience happened to me and a number of people across the US. I have mentioned that I worked the storage industry 15 years ago. It was a small company in Boca Raton that capitalized on the success of the IBM PC. The company was bought out by the AIWA division of Sony and later folded. I lost track of most of my

co-workers, occasionally finding each other at trade shows, but a few of them contacted me via my blog.

The employees went to any number of companies that include Fujitsu, Compaq (HP), ADP, Ziff Davis and Good Morning America, Disney, LSI Logic, IBM, Lenovo, Ingram Micro, Gucci and a few who started their own businesses. (Sorry if I missed some of your companies, not intentional).

The interaction exploded this week with an innocuous note about a reunion, and the communication shot out of a cannon. People added a couple of people they knew until a big list of ex employees were chatting as if the 15 years never happened. It was quite interesting hearing about what everyone was doing, almost like an online college reunion. I read other’s blogs and personal pages. It seems as if everyone has move on to bigger and better things. Who knew that we had that much talent while we were scrapping against the big boys of the industry!

There was a common thread to most of the communications, that being the owner of the company whom I’ll leave at eccentric. Everyone had a story about this owner, and many had multiple stories. It was genuine book material which is what the corporate attorney told me when we worked there. From day one, he kept track of the bizarre behavior and was in disbelief at the antics, saying to me once that he should write a book about this one day.

Everyone opens and closes chapters in their life. I thought this one was closed, but was delighted that it returned. I was genuinely happy to hear from everyone (almost as it now as described below). As it turns out, others also study the martial arts, some changed careers, there was a funny story about engineers setting up an electric eye cam with speakers in their back room to know when the boss was coming (who said IT guys aren’t creative), and at least one went on to stay in the storage industry.

It brought me back to a different time in my life where I cut my teeth in a lot of techniques that I use today to get my job done.

The story unfolded more this year, as I ran into the former owner of the company and while we had our differences, I decided to extend my olive branch and it was accepted. We discussed racing and life and he even commented on my postings and of the email remembrances. It was quite nice to see that through years, time and maturity (by some of the employees) we could reconnect as humans. Instead of employer/employee status, we were just guys.

More than I can say for 2 of the employees who couldn’t let their emotions go and grow up. One with very heavy misandristic tendencies.  Like the story above, I offered an olive branch to her but to no avail.  She was in technical writing, but never was able to let go of her hate and responded with ad-hominem attack which was very revealing. She didn’t mature from that period, and time stood still for her as far as we were concerned, for which I pity her. The dichotomy of the situation was she wanted to be one of the boys while professing to be a feminist, a bipolar relationship with men,,,, maybe she should have gotten one of these.

The other used to work for HP and responded with what was the most immature comment I’ve ever seen because I called him out when he made an elementary school remark, so I keep this piece of loserness in my approval penalty box to laugh at. I’m going to put it in my comment hall of shame when published one day….thanks guy.

The Great Social Computing Experience

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Last week, IBM held the Idea Innovation Jam to develop ideas to move our company ahead. Included were all employees, their family and business partners. This was at least our 7th such jam over the years and it resulted in 75,000 people enrolled in the Jam; close to 28,000 ideas have been posted; and more than 2 million page views have been tallied.

We get dinged all the time for not being as hip as other companies, not being first (or best) to blog, but this is one heckuva participation in social computing. Along with our ever growing blogs and podcasts, I’d say we are making progress in this space.

Since I mentioned podcasting, I’ve combined with the communications team (ok they did the heavy lifting, Colleen and Stacy) but we’re starting an analyst podcast series called – Analyst Input and Outtakes.

I hope to have more analysts participate in the near future. I’m looking for likely candidates with an opinion on the industry, IBM or the competition….you know who you are.

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