Skip to content

Making Microsoft Lemonade from lemons, or – maybe the cleverist Idea of the year

March 24, 2006

I hate it when I don’t think of things like this. James Governer on Vista

James Governer suggested to give a rebate with the purchase of an xbox. It may go down as the cleverist idea of the year. And to further support James’ idea, it has precidence with one of the top marketing rebounds ever.

When the original Star Wars came out in 1977, it was before action figures from movies was what it is today as an aftermarket sales vehicle. They not only underestimated the demand for this, they blew it for the Christmas Season. So they had the empty box campaign. You got the box and the figures would come later.

Microsoft pooped a big lemon yesterday, and here’s how to make lemonade out of it.

Do I think they will listen to him? When pigs fly out of my…… because of the reasons I spoke of yesterday, but is it an idea that should cause Microsoft to want to hire him like they did when they hired Borg analysts, I seriously hope not. May the force be with you James.

Advertisements
Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: