Will Google Buzz be the Next Twitter?

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I doubt it.

Update: Nope, It looks like a loser, there isn’t any buzz

In the caveman days by technology standards, something would be the buzz and a behemoth like Microsoft would swoop in with a copy and take over the market.  Word/Wordperfect and Netscape/IE come to mind.

Anymore, the next buzz could only last months before the next buzz comes around.

Twitter is too established.  So much so that the next big thing is likely to overtake it, not a me too of the same thing.  If Buzz is as successful as Google Wave, it’s already DOA.

Google’s problem is that it has a limited audience, Gmail users.  It’s big, but not big in comparison to the the marketplace worldwide.

The only possibility is perhaps the advertising model, but if you are like me, I hate watching an ad when I’m trying get to a video.  That’s as annoying as popup’s and spam.

Twitter may have already have an advertising model.

As for me, I’m already looking for the next new grass roots product that isn’t overtaken by the masses.  That way the message gets through easier without the clutter and noise.  And there are a lot of annoying people on Twitter.

My favorite part of twitter is the back channel for reaching people who have email immunity.  A model like that is what equals productivity for me.

More on Twitter, the Positives/Negatives and Sturgeon.

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I follow trends.  I’ve seen much about this platform recently that has caused me to think about it. I use it sparingly and don’t post that much as I’ve always maintained that no one cares that much about what I’m doing with my time.

As an Analyst Relations Best Practice, I find that it is good to know what the analyst is doing to be on familiar terms with what they are doing.  Additionally, when I can’t reach them, I direct message an analyst as a back channel and it is very reliable.

The first article I noticed though was by Zach Whittaker who wonders “Twitter, is there any point”?

I often wonder this as Twitter follows Sturgeon’s Law.  If you look at the comments of this blog, it laments that many talk about lunch, flights and bowel movements.

On the plus side, he notes: “Twitter is what we call an “Enterprise 2.0″ application; not only a web application which tells the world what you’re doing, but is highly influential in the way businesses run, keeping customers and partners informed and gaining feedback on services. “

On the negative is: “Whilst it may be a next-generation application, I still struggle to see the point it makes, or the impact it has. With the API and development opportunities, it’s certainly made an impact in developing technologies such as Adobe AIR, but besides this I fail to see why I should continue to update mine; something I haven’t done in months.”

The next thread was the Mumbai terrorists following Twitter.  I’m not so sure it’s a good thing to tell them where you are if they are trying to kill you.  It is not as bad though as CNN ratting out citizens trying to hide.

Recently TPTB declined $500 from Facebook to buy Twitter, so I’m wondering if they know something I don’t about it’s value.  The jury is out for me other than as a tool to reach certain people, but I know that the hunter in me instinctually says look for cover, not expose yourself.

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